e.l.f. just launched their new Vitamin C Serum – a brightening, tightening, radiance-giving formula that’s only $17 (in skincare world- that’s a steal). So, we created a 360 campaign that flips the script on credit cards to show that everyone now has access to the benefits of skincare’s most coveted brightening formula.

ROLE

Associate Creative Director

AGENCY

Day One Agency

TEAM

Aly Comingore, Brent Pritchett, Jenny Ko, Michael Corey, Olivia Campana, Amanda Ford, Tim Clarke, Mau Galvan